CLIENT
IMAGINE THE PROBLEM
Imagine you're at a critical business meeting, trying to introduce cutting-edge technology that can completely change how health checkups work. However, the information is scattered across multiple media formats, making it difficult to present a compelling story. This was the challenge faced by Logy.AI, a leader and pioneer in AI-driven health screening solutions. They needed unified, engaging videos to communicate their innovative approach to potential clients and partners clearly.
WHAT WAS INVOLVED?
Design & Storyboarding
We started by learning about Logy AI’s technology and how it greatly improves health screenings for various health concerns, including Oral, Eye, and General Health. We aimed to understand Logy AI thoroughly and create a captivating and understandable narrative. Through detailed storyboarding, we made sure that every complex concept was presented clearly and engagingly.
Scripting
Working closely with the Logy’s team, we created a script highlighting their AI technology's unique benefits. We focused on clear and straightforward messaging - highlighting the seamless integration of the AI with platforms like Whatsapp and the trust their technology has earned from healthcare giants like Colgate and Apollo Clinics.
Shooting/Video Production:
We used a combination of relatable animations and real-life footage. This combination helped put forth the uses and benefits of Logy AI’s health screening tools, making the technology relatable and easy to understand for viewers.
Motion Graphics:
Our animation techniques illustrated the AI processes and social proofs, making the video both visually appealing and easy to understand. The motion graphics played a key role in breaking down complex information into relatable and understandable segments.
THE RESULT
Animated Ads
Video Shoots/Video Editing
Product demo videos
The final products were the above-mentioned ones that seamlessly opened all of Logy AI’s B2B client and partner meetings. These pieces of content streamlined their messaging, making it easier for the audience to grasp the value and impact of their technology. The videos not only demonstrated Logy.AI’s technological prowess but also built trust among their audience.
At Your Brand Mate, we not only take pride in having partnered with Logy AI, but also in working together on multiple projects and maintaining a great rapport throughout.