Imagine the Problem

Imagine you’re a business leader trying to make sense of your company’s vast data. You know there are valuable insights hidden within, but your team lacks the coding skills needed to uncover them. Every time you need to analyze data, you face delays and high costs from relying on external data specialists. You need a solution that allows your team to easily explore and visualize data without the hassle of coding. This is where Draxlr comes in, offering a user-friendly, no-code platform for data analysis.

And this is exactly where Inkoop needed Your Brand Mate, to create an animated video to showcase Draxlr's features and demonstrate how it can empower businesses like yours to make informed decisions quickly and efficiently.

Understanding the vision

First, we took the time to fully understand Draxlr’s unique features and the problems it solves. We focused on how Draxlr simplifies data exploration and makes it accessible to users without coding skills. We developed a script that clearly explained Draxlr's benefits. The script aimed to speak directly to business leaders, highlighting how Draxlr can make their data analysis process faster and easier.

We designed visuals that captured Draxlr’s brand and its user-friendly interface. This involved creating a visual guide that summed up Draxlr's data exploration capabilities.

Animation (Motion Graphics)

We brought the script and visuals together through animation. The goal was to create engaging and informative animations that showed how easy it is to use Draxlr and how powerful its features are.

The Result

The final animated video effectively communicated Draxlr’s value. It portrayed the platform as an important tool for business leaders who need to make data-driven decisions without the complexity of coding. The video highlighted Draxlr’s ease of use and advanced features, showing how it empowers users to explore and analyze data seamlessly. This engaging and informative video positioned Draxlr as a game-changing solution for businesses looking to harness the power of their data.

Testimonial

"The team was responsive, professional and available for any calls to discuss any details or issues.”

Viewers responded enthusiastically to the explainer video through the client's homepage website. Your Brand Mate delivered a video that allowed users to understand their product better. They made extra efforts to understand the product further and bring more fitting solutions.
Jitendra Nirnejak - Senior Software Developer, Inkoop